As football fans gear up for the Big Game, ALDI is making it easier for shoppers to tackle their game day spreads with unbeatable savings.
The discount grocery chain is offering up to 25% off a variety of popular snacks and appetizers, including wings, spinach dip, and pizza, as part of its “Get a Quarterback” campaign.
The campaign, which runs through February 9, is designed to help customers stock up on all their Big Game essentials without breaking the bank. The savings are available in-store, as well as through curbside pickup and delivery, making it convenient for shoppers to prepare for game day.
ALDI has partnered with former NFL quarterback Drew Brees and his wife, Brittany, to bring the winning game plan to life. The couple shared their insights on how to enjoy the Big Game and beyond with delicious, budget-friendly food.
Brees, known for his leadership on the field, has translated that expertise into home life, emphasizing the importance of efficiency in grocery shopping.
“No matter which team fans root for, we can all agree that food is the MVP of the Big Game,” said Dave Rinaldo, ALDI’s Chief Operating Officer. “With the help of Drew and Brittany, we’re showing customers how to feed a crowd without sacrificing time, quality, or their budgets.”
For Brees and his family, grocery shopping is all about teamwork. “These days, my focus is solely teamwork at home,” Drew Brees said. “But when I was playing, every decision mattered – and ALDI runs the same way. Their unmatched efficiency means shoppers always get the best value, and that’s why we trust ALDI for our family’s groceries.”
Brittany Brees echoed this sentiment, saying, “For our own Big Game watch party, we’ll grab all our favorites like pizza and hot wings at ALDI. They have the quality products we want without the need to go from store to store or choose between an overwhelming number of options. We can get in and out and on with our day.”
Items included in the “Get a Quarterback” campaign will be marked with a special shelf label in stores, making it easy for shoppers to find the best deals on game day essentials.
With the combination of low prices, quality products, and a streamlined shopping experience, ALDI is setting customers up for a touchdown-worthy game day.